Californians for Homeownership was founded in response to the California Legislature’s call for public interest organizations to fight local anti-housing policies on behalf of the millions of California residents who need access to more affordable housing.
The Champions of Home Impact Awards honor California REALTORS® who have made a significant impact on their communities through volunteer efforts.
HAF plays an active role in addressing the ongoing housing affordability challenges facing California.
Make A Donation to HAFC.A.R. stands ready to assist REALTORS® who have been impacted by wildfires through its Disaster Relief Fund and NAR's REALTORS® Relief Foundation.
California Disaster ResourcesScholarships for California students planning to pursue a career in real estate.
Find out more information on key diversity and inclusion programs and projects available.
Fair Housing Latino Professionals Network C.A.R. Women's InitiativeNew to the industry? YPN is a network to sharpen your skills, heighten your leadership, and connect with fellow REALTORS®.
Rising Star AwardDownload and share the official 2024 C.A.R. Member Benefits Guide.
NAR Member Discounts C.A.R. Insurance ProductsAs a C.A.R. member you may have questions about your association and the industry. Find the answers here.
New Member FAQs Glossary Service ProvidersC.A.R. provides tremendous member value through its innovative tools, services and education. Learn more about C.A.R. membership and dues and NAR membership and dues.
C.A.R.'s annual consumer advertising campaign creates awareness of the REALTOR® brand and demonstrates the many benefits of the consumer-REALTOR® relationship.
Smart Zone provides tools and insights necessary to convey your unique value proposition, effectively market your services, keep your clients abreast of current real estate market trends and help you achieve success in a dynamic industry.
C.A.R. is a statewide trade association dedicated to the advancement of professionalism in real estate.
Annual ReportThe CALIFORNIA ASSOCIATION OF REALTORS® is committed to bring you tools and information to help you succeed. Here are some of the innovative tools, services and education C.A.R. provided to help you achieve your professional goals.
C.A.R.'s Media Center houses the Association's news releases, media guidelines, and logos.
News ReleasesLooking for additional assistance? The Customer Contact Center is looking forward to serving you Monday through Friday between the hours of 8:30 a.m. and 4:45 p.m.
Need help finding the right person? Try searching through our various rosters & directories.
For release:
March 15, 2022
C.A.R.’s REBS Joins with Rental Beast to bring rental market data and technology to C.A.R. members
LOS ANGELES (March 15) – Real Estate Business Services, LLC (REBS) — the preeminent source of essential real estate business services and a subsidiary of the CALIFORNIA ASSOCIATION OF REALTORS® (C.A.R) — and Rental Beast, a leading rental data and solutions provider with a database of more than 10 million off-MLS rental listings, announced today a partnership to provide “lead-to-lease” software tools to C.A.R.’s more than 217,000 members.
Provided as a benefit to C.A.R. members, Rental Beast will be integrated with www.car.org via a seamless and secure single-sign-on (SSO). C.A.R. members will enjoy direct access to cutting-edge rental lead generation technology, offering them a robust and rental-focused add/edit and search toolset to enhance exposure for rental properties, syndicate rental listings, and generate and qualify rental leads.
The integration will also afford members with ready access to software streamlining every step of rental transactions, including rental application processing and tenant screening services, rental client nurturing tools, and proven processes to aid in the identification and conversion of would-be renters into homebuyers.
The partnership continues REBS’ mission to assist REALTORS® in achieving success in their individual real estate businesses. “Rentals are a complex and increasingly important segment of the California housing market, and C.A.R. and REBS are sensitive to market conditions,” said REBS Chairman Jared Martin. “REBS’ partnership with Rental Beast will help REALTORS® to successfully incorporate rental transactions into their business with integrity and competency.”
With the continued scarce supply of home resale inventories and the impact to affordability across the country, C.A.R. is looking to future-proof REALTORS®’ businesses. Under this arrangement with REBS, Rental Beast will fast-track the development of its database of owner-sourced rental listings, complementing those listed on the databases of partner MLSs throughout California. The partnership will also provide C.A.R. members with discounted access to Rental Beast’s premium platform.
“This partnership was thoughtfully designed to benefit California REALTORS®,” said Ishay Grinberg, Founder and CEO of Rental Beast. “C.A.R. is helping its members to successfully monetize California’s robust rental market, while leading the development of California’s most comprehensive fulfillment-grade rental marketplace.”
Grinberg continues, “Californians will finally have a source of truth for available rentals in their market, affording each of the state's local Multiple Listing Services the option to directly integrate with Rental Beast, becoming centers of excellence for rentals as they are today for buying and selling.”
About Real Estate Business Services
Real Estate Business Services LLC (REBS) is a subsidiary of the CALIFORNIA ASSOCIATION OF REALTORS® (C.A.R.) and is the leading provider of real estate products and services to practitioners in California and nationwide.
About Rental Beast
Rental Beast is a leading real estate technology firm with an end-to-end SaaS platform designed to empower real estate professionals and the nation's most comprehensive database of more than ten million rental properties. Sourced directly from property owners, updated in real-time, and offering a fulfillment-grade rental dataset, the Rental Beast database provides real estate professionals with an unparalleled view of all properties and owner types.
Utilizing a seamless and secure integration, participating MLSs and REALTOR® Associations can capture thousands of properties that are normally off-MLS inventory, and leverage essential search, data ingestion, and maintenance systems needed to help member agents and subscribers capture their share of $12 billion in annual leasing commissions.
Rental Beast is recognized and supported by Second Century Ventures, the capital and strategic growth arm of the National Association of REALTORS® and is a proud member of the 2022 REACH-Canada program. Learn more at rentalbeast.com/MLS.
Leading the way…® in California real estate for more than 110 years, the CALIFORNIA ASSOCIATION OF REALTORS® (www.car.org) is one of the largest state trade organizations in the United States with more than 217,000 members dedicated to the advancement of professionalism in real estate. C.A.R. is headquartered in Los Angeles.
